From our campsite in the Var, reach an iconic spot in just 24 minutes: the Pampelonne Beach, a legendary site in the Var region. Located in the municipality of Ramatuelle, this stretch of fine sand is at the origin of the Saint-Tropez myth, made famous worldwide by Brigitte Bardot. It is much more than just a beach — it's a true lifestyle, blending a festive atmosphere with unspoiled natural beauty.
Where is Pampelonne Beach and How to Get There?
Access to Pampelonne Beach is well organized. From our campsite, the drive takes you through the charming atmosphere of the Saint-Tropez peninsula. The famous Route des Plages (D93) is the main road leading to the various beach access points. This sandy beach stretches over nearly 4.5 kilometers.
For parking, there are several parking options at Pampelonne Beach. The area has been designed to accommodate around 2,500 paid parking spaces. Rates vary, so plan for a budget, especially during the high season. Arriving early in the morning gives you a better chance of finding a good spot to enjoy this beautiful Ramatuelle beach.
Where is Pampelonne Beach and How to Get There?
Pampelonne is not just any beach. Classified as a remarkable natural area, this stretch of coastline is now protected. In 2019, a new development plan reorganized the layout of the area to help preserve the dunes and better regulate the concessions granted to beach establishments. The beach also stands out for the quality of its water, regularly awarded the Blue Flag label. Lifeguards are on duty, and accessible facilities (PRM) are available to ensure everyone is welcome.
Our team’s favorite feature: The contrast between the lively beach clubs and the untamed public areas. You can go from a musical terrace to the peace and quiet of the dunes in just a few steps. It’s this duality that gives Pampelonne Beach its unique charm.
What Activities Are Offered at Pampelonne Beach?
Boredom has no place here. The activities at Pampelonne Beach are plentiful.
- Water sports: stand-up paddleboarding, kayaking, and motorized water activities in designated areas.
- Relaxation and sunbathing: renting a sun lounger at Pampelonne Beach is a classic. Establishments like Tiki Beach, Byblos Beach Ramatuelle, and Verde Beach offer this service.
- Sand sports: Beach volleyball courts are often set up.
- Festive atmosphere: Pampelonne Beach’s reputation for parties is well established. Each club at Pampelonne has its own vibe, often immortalized on Instagram. The festivities come alive overlooking the Gulf of Saint-Tropez.
Tableaux
| Services and Practical Information | Details |
| Location | Municipality of Ramatuelle, Gulf of Saint-Tropez, France |
| Area | 4.5 km long, 27 hectares of coastal natural area |
| Lifeguard Supervision | 4 lifeguard stations active in July and August |
| Accessibility (PRM) | Yes, especially via the Patch access point (with beach wheelchair) |
| Parking | 9 areas, ~2,500 paid spaces (day pass recommended) |
| Notable Clubs | Club 55, Nikki Beach, Verde Beach, Byblos Beach, Tiki Beach |
| Top Activities | Motorized water sports, paddleboarding, beach volleyball, sunbathing |
| Smart Tip | Book your sun lounger and restaurant in advance during high season. |
Our Tips for Making the Most of Your Day
Reviews of Pampelonne Beach are unanimous: good planning makes for an unforgettable experience. To avoid the summer crowds and intense heat, we recommend arriving before 10 a.m. This way, you can calmly choose your spot. Keep in mind that the Var sun is strong — quality sunscreen, sunglasses, and a hat are your best allies.
Don’t just stop at the first access point! The magic of Pampelonne lies in its diversity. Take the time to walk along the shoreline and explore the many different sides of the peninsula. The family-friendly vibe of Tahiti Beach in the north contrasts beautifully with the wilder, more unspoiled atmosphere of the Bonne Terrasse area to the south.
Lastly, remember that you're in the heart of a protected natural area within the municipality of Ramatuelle. Help preserve it by using trash bins and respecting the dune vegetation. A simple gesture to keep this stunning place as beautiful as ever.
What to Do Nearby to Continue the Experience?
Your day doesn’t end at sunset. The surroundings of Pampelonne Beach in Ramatuelle are full of hidden gems.
- The village of Ramatuelle: Leave the sand behind and head up to this medieval hilltop village. Stroll through its winding streets, browse artisan shops, and enjoy the Provençal market held on Thursdays and Sundays. In summer, the Ramatuelle Festival draws theatre and music lovers from far and wide.
- Saint-Tropez, the must-see: Just a few kilometers away, the port of Saint-Tropez awaits. Admire the yachts, sip a drink on the quay, play pétanque on the Place des Lices, or visit the Citadel, which offers stunning views over the Gulf of Saint-Tropez.
- The peninsula’s vineyards: This region is famous for its AOC Côtes de Provence rosé wines. Several wine estates open their doors for tastings — a wonderful way to discover another side of the local terroir.
- Hiking along the coastal trail: Nature lovers shouldn’t miss the Sentier du Littoral. From Pampelonne Beach, head south toward Cap Camarat and its lighthouse, or north toward Cap Taillat. Along the way, you’ll discover secluded coves and pristine landscapes.
After such a full day, you’ll be glad to return to the comfort of your campsite in Ramatuelle. L'Argentière is the perfect base for exploring every side of the Saint-Tropez peninsula.